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Projects
Graphic Design
Strategy
Content Creation
Simplii Financial
Simplii Financial is a digital, full-service bank serving over 2 million clients in Canada. In 2023, the company decided to reposition itself within the digital banking market, leading to an extensive rebranding led by a third-party agency. Our team was tasked with developing and pitching a new social strategy. This strategy included tactical and creative recommendations that could be implemented alongside their rebrand to inform current clients and attract new ones.
Graphic Design
Creative Direction
Content Creation
Motion
Mother Raw
Mother Raw is a Canadian plant-based company that set out to change the game when it comes to eating our veggies through their dressings and dips. Their mission is rooted in the duality of being raw; the brand prioritizes whole, fresh ingredients and rocks a bold, no-fluff attitude. Since its launch in 2019, the brand has scaled to serve over 7000 stores across the US and Canada. As a young and quickly growing company, their distribution had outpaced their brand awareness.
Graphic Design
Creative Direction
Information Design
Aurora Medical
Aurora Medical, founded in 2006, is a Canadian medical cannabis company. Renowned for its scientific innovation, Aurora Medical's mission is to produce high-quality and effective products that improve quality of life, inspire optimism, and enhance patient outcomes. What sets Aurora Medical apart from its competitors is that its operations began well before the legalization of cannabis in 2019. This early start positions them as pioneers in research and development within the medical cannabis field and distinguishes them as an established pharmaceutical brand within the Canadian cannabis market.
Branding
Illustration
Motion Design
Editorial Design
Take A Seat
Take A Seat is a furniture rental service offering consumers access to an iconic and meticulously curated collection of designer seating. As consumer consciousness has shifted, we see a redefinition of what it truly means to indulge in luxury goods. More and more consumers are prioritizing authenticity, purpose, and experience over conspicuous consumption. Take A Seat aims to echo these sentiments of the evolving consumer base, providing an option for those who appreciate good design but are unsure about the investment. Take A Seat's mission is to in still confidence when buying and ease the financial pressure of curating designer pieces for one's space.